Posts by manikandan

Of heritage, gyaan and quizzes

Posted by on Aug 12, 2014 in Press releases | 0 comments

The following article was published by The New Indian Express on 19 July 2014: Did you know that Mysore Pak was created by Kakasura Madappa? Several other quiz questions such as these were thrown at students from classes seven to nine from across the State at the INTACH India Heritage Quiz 2014. The nation-wide contest was organised by The Indian National Trust for Art and Culture Heritage (INTACH) as part of its 30th anniversary celebrations, in collaboration with Xpress Minds Edutainment. It tested the students’ knowledge of Indian culture and heritage. On Thursday, the Tamil Nadu zonal final was conducted at the Asian College of Journalism, Taramani, for students of nine schools. They were among the 150 students who were shortlisted from 40 schools in Puducherry, Ooty, Kodaikanal, Salem, Madurai, Tiruchy, Coimbatore and Chennai. The winner, an all-girls team comprising Adithya Sivasankar and G Prashanthi from Sri Akilandeswari Vidyalaya, Tiruchy, was selected to participate in the National finals to be held in New Delhi. Sarayu S from INTACH, said that quiz contests like these were designed to give the right exposure and motivate students to know about heritage. “Heritage is more about the way we think. We all need to ponder along the lines of what our workplace or home would have been before. This gives a whole new perspective, and would interest kids. When they are tuned to think this way, conducting quizzes will further help them to be on track,” she said. The organisation has also created heritage clubs in schools, where periodic activities such as presentations and role plays are conducted to enhance the students’ knowledge. The original article can be found at:...

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INTACH India Heritage Quiz: DPS Bokaro Shines Again

Posted by on Aug 12, 2014 in Press releases | 0 comments

The following article was published in The Pioneer on 24 July 2014: Students of Delhi Public School, Bokaro, emerged as winners in the INTACH India Heritage Quiz 2014. The quiz was held at Crescent Public School, Sector 6, at Bokaro in which a total of five schools including Crescent Public School, Sector 6; Crescent Public School, Chas, GGPS, Chinmaya Vidyalaya and DPS. Bokaro had participated. Prabhash Kumar, Joydeep Kumar Mandal, Anam Najmi, Sweta, Snehashis Pattanyak and Arya Baranwal. Prabhash Kumar and Joydeep Kumar Mandal performed excellently and thus, emerged as the winners; “the team was escorted by Sayed Fasihullah”, said a school authority. These students are also selected for the zonal round which will be held on 8 August in Ranchi. Dr. Hemlata S. Mohan, Director and Principal of DPS Bokaro congratulated the students and teachers on their success. INTACH- Indian National Trust for Art and Cultural Heritage is India’s largest non-profit membership organisation dedicated to the conservation and preservation of India’s natural, cultural, living, tangible and intangible heritage. In order to commemorate INTACH’s 30th anniversary of founding, it is conducting the largest ever inter school quiz in India in collaboration with Xpress-Minds. The original article can be found http://www.dailypioneer.com/state-editions/ranchi/intach-india-heritage-quiz-dps-bokaro-shines-again.html. Download...

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Students know it all at INTACH India Heritage Quiz

Posted by on Aug 12, 2014 in Press releases | Comments Off on Students know it all at INTACH India Heritage Quiz

The following article was published by The Hindu on 19 July 2014: Which is the area in the city that served as the horse stable for the Nawab of Carnatic? Which Indian island speaks Dhivehi, a language typically spoken in the Maldives? If these questions leave you flummoxed, you may be surprised at the confidence with which teenagers of classes VII to X, participating in the Chennai Round of the INTACH India Heritage Quiz 2014, shot back answers without so much as batting an eyelid. Held at the Asian College of Journalism, the quiz series commemorated the 30{+t}{+h}anniversary of INTACH or the Indian National Trust for Art and Cultural Heritage. Sujatha Shankar, convenor, INTACH Chennai Chapter, said, “As a society we tend to take our heritage for granted. We hope by such efforts the next generation takes ownership and gets involved in protecting what is ours.” The quiz itself saw 65 teams of two each participating from over 20 schools across the city. The team of Arjun Pant and Sachin Vinaayak from Chinmaya Vidyalaya, Annanagar, went on to the zonal finals. Here, they met their counterparts from Pondicherry, Ooty, Kodaikanal, Salem, Madurai, Trichy and Coimbatore. Zonal final winners The winners of the zonal final were Adithya Sivasankar and G. Prashanthi from Sri Akilandeswari Vidyalaya, Trichy. The girls will soon be on national television representing the southern zone in the national semi-finals and finals to be held in Delhi. Sixty-five teams participated in the INTACH quiz series Printable version | Aug 12, 2014 11:17:47 AM | http://www.thehindu.com/todays-paper/tp-national/tp-tamilnadu/students-know-it-all-at-intach-india-heritage-quiz/article6227484.ece | Download...

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Istituto Italiano di Cultura – Quizitalia 2011

Posted by on Aug 12, 2014 in Projects | 0 comments

Istituto Italiano di Cultura – Quizitalia 2011

About the client The Istituto Italiano di Cultura (Italian Embassy Cultural Centre) at New Delhi promotes and propagates Italian Language and Culture in India.   Their challenge To commemorate the 150th anniversary of Italian Unification, the Istituto Italiano di Cultura, New Delhi, had a vision to create a programme that reached all schools in India; an enormous task for traditional offline models.   Our solution We created a contest that used an offline structure that was supported in outreach by a continuous online platform, which enable schools across the country to take part in a competition based on Italy and Italian Culture. This online activity was done in collaboration with...

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Maruti Suzuki – The Motorhead Challenge

Posted by on Aug 12, 2014 in Projects | 0 comments

Maruti Suzuki – The Motorhead Challenge

About the client Maruti Suzuki is India’s largest car-maker in terms of market share. Maruti has truly made the car affordable for the everyday Indian!   Their challenge For the Auto Expo 2014, Maruti was keen on appealing to its audience through a medium that it has never leveraged before – the web! They also wanted some engaging consumer contests to be run during the expo.   Our solution We built a robust and highly scalable online quizzing platform that was embedded to Maruti’s microsite. We also conducted back-to-back SMS based quiz contests during all 4 days of the...

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