Maruti Suzuki – The Motorhead Challenge

Posted by on Aug 12, 2014 in Projects | 0 comments

Maruti Suzuki – The Motorhead Challenge

About the client
Maruti Suzuki is India’s largest car-maker in terms of market share. Maruti has truly made the car affordable for the everyday Indian!

 

Their challenge
For the Auto Expo 2014, Maruti was keen on appealing to its audience through a medium that it has never leveraged before – the web! They also wanted some engaging consumer contests to be run during the expo.

 

Our solution
We built a robust and highly scalable online quizzing platform that was embedded to Maruti’s microsite. We also conducted back-to-back SMS based quiz contests during all 4 days of the expo!

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